HOW DID DIGITAL MARKETING CHANGED PURCHASING BEHAVIOUR?
Revolutionary growth digital marketing has made over the last decade. The increasing number of online users is exceptional as everything is under digital screens. Purchasing is mostly affected by digital marketing because social media platforms especially have triggered word of mouth to be replaced with digital mouth. Every opinion on those platforms have a value more than anything so brand digital awareness can be called competitive advantage for any company to thrive in their industries.
Frequent Shared Content increased brand awareness
Online word-of-mouth affects quickly purchasing behaviour
Increase in Online purchasing
Cheaper choices Online
COMPLEX BUYING BEHAVIOUR
Our team is here if focusing more on our what significant factors; research, seek information from word-of-mouth and alternative evaluation have affected our client's consumers making their final purchase decision. This is done by comparing two brands with the same product and which product was mostly demanded.
DISSONANCE REDUCING BUYING BEHAVIOUR
Here MinDpsyche's guidance is bold focused on expensive products or products that have a high risk to buy (hygiene, pills, medice, high protein, lactose, gluten etc) and see if the product's purchase trends over few months and what consumers are consistently buying or stop buying.
HABITUAL BUYING BEHAVIOUR
Our expertise here are acknowledging the loyalty consumers have on products that may be in the market for years, trending products, high advertising frequency. The brand formation it has been built in any firm MindPsyche will conduct a research and fully guide for the best possible outcome and satisfaction.
VARIETY SEEKING BUYING BEHAVIOUR
The skills and professionality our team implements on the whole journey with our clients is exceptional. In this case we deeply research brand trends that consumers constantly buy and the ones they dont buy for a period of time, and then if brands that are not purchased before start to be more demanding means consumers are curious on trying something new. This is the phase where those products can be on sale and see consumers reaction.
The TIP
The (T)HOUGHT
What is behind every purchase behaviour and how it is filtered before the purchasing decision. Our expertise analyze it with clients in an exceptional way
The (I)DEA
The motivation of the after purchase. How and in what magnitude does the product have an impact on their decision making process. We guide and help our clients in a very detailed approach to learn this idea as perfectly as possible.
The (P)URCHASE
The power of why. Intriguing purchasing product decision and in what means motivation affects the decision. MinDpsyche is seeking and analyzing every single finding to bring exceptional results to our clients.
