A(eye)I Is not Always The Blind Eye (I) : Is the Real Eye (I)

Despina Polyviou
Jul 29
3 min read

Updated: Aug 29

Consumers have created and builded up a comfortable zone when it comes to AI. The way consumer mind has been regenerated when 'free psychologist' came into the action it transformed the ever-evolving marketing world into an AI world. This where the Blind Eye (I) was developed and the REAL EYE (I) revealed.

Well, if you go deeper on psychology, we can say that as AI is the 'free psychologist' , Blind Eye is conscious ego and the Real Eye represent unconscious thoughts. Always in conflict!

The question here is : How is Marketing involved in the Conflict between Bilnd Eye (I) vs Real Eye (I) When A (EYE) I is Ever-Evolving This World?

The Consumer Cognitive vision is activated when AI is used towards the marketing orientation will have for any business. The 'free psychologist' is responsible for transforming the conscious consumer behaviour into unconscious consumer behaviour.

AI : Real Eye(I) vs. Blind Eye(I)

The conflict between Real Eye(I) vs. Blind Eye(I) is being developed but Blind Eye (I) has the clear dominance. Marketing has contributed on this as the consumer behaviour is transformed from marketing's exploitation game. When marketing strategies are navigating consumer mind results in conscious behaviour and the unconscious behaviour which the real eye is left behind. The focus here is how this conflict arises when a new product is launching. Consumer expectations are high ready to see whether A(eye)I wiill be present preparing the blind eye to be in control. When consumers have less expectations they rely more on product differentiation and price. The purchasing decision here is mainly circulated between income and price. When consumers have high expectation the way Real I(EYE) is used is like consious ego, meaning that other's perspective is gaining a value. This is how Consumer's I (EYE) = A I(EYE) = BLIND EYE leaving Real I(EYE) out of the equation.

Consumer Behaviour Transformation : How has AI gave the lead to the Blind Eye(I)?

Recall how AI came into this world. How was AI developed? How quickly AI evolved the marketing world? The answer is simple... THE PANDEMIC.

Marketing has been regenerated almost 360 degrees or maybe more as the pandemic entered our lives. Or better to say it retired and got replaced by digital marketing. From that time until present the definition of marketing is digital and social media marketing. The locked down has evolved technology in a rapid speed that almost transformed humanity into robotinity. And this is where AI took over and now it took the lead for good someone could say. Is here and it will stay for long time until I(S) (EYES) are not present anymore.

AI's role from the beginning was just a way for humanity to find alternatives to go beyond humanity since the pandemic couldnt be controlled by anyone. They found AI to be in control or in a dictatorship that everything wil be stored such as data, analytics, thoughts, anything the human brain can bring up in every aspect.

The rule here is one: A I (EYE) can solve everything but the Blind EYE (I) is always visioning.

Whether AI has given the opportunity to marketeers to control consumers mind but purchasing behaviour have limited control regarding WHY the decision was made. The Blind EYE (I) is controlling, leading, evolving but at some point that eye may go literally blind. THE REAL EYE (I) is in conflict with Blind EYE (I) but it always exists, so if someone can swap those eyes and say that the REAL EYE(I) = AI = CONSUMER'S EYE = CONSCIOUS EGO and Blind EYE(I) is consumer's unconscious thoughts, How will ever marketeers get those unconscious thoughts since they are always in conflict with conscious ego? LET THE GAME BEGIN. The deadly existence of a human brain is an unconscious existence. So the deadly existence of a human brain (AI) is an unconscious existence ( BLIND EYE(I) ).